Shopify theme · Groupthought

Story

Name: Story Shopify theme
Price: 280 USD
Author: Groupthought

Story uses collection swatches and sibling products to keep a catalog with many colorways organized. Drag-and-drop sections and starter templates help you tell your brand's story.

$280 on Theme Store★ 95% positive · 22 reviewsWith Birdy no theme fee

I want a store like Story View live demo

No theme fee.

Story is a premium theme ($280 on the Theme Store). We design a store in this style tailored to your brand — you don't pay a separate theme fee.

With a Birdy build$0 theme

Who is it for?

Fashion brands with many color variants and strong mobile traffic.

Fashion & apparel

Worth knowing

Category-specific sections like ingredient lists are limited, so food or cosmetics brands may want extra customization.

Strengths

Collection swatches show color variants at a glance
Drag-and-drop sections and starter templates speed up page building
The mobile-first design suits shoppers who browse mostly on phones

Features

Built-in features listed on the Theme Store. Anything missing, we build.

Cart notesIn-store pickupsPre-orderSlide-out cartBlogsCross-sellingCustomizable contact formEU translations (EN, FR, IT, DE, ES)FAQ pageIn-menu promosPress coverageProduct badgesPromo bannersPromo popupsPromo tilesRecently viewedRecommended productsStock counterTrust badgesAnimationColor swatchesHigh-resolution imagesImage galleriesImage zoomIngredients or nutritional informationLookbooksProduct optionsProduct tabsProduct videosShipping/delivery informationSize chartSlideshowUsage informationCollection page navigationEnhanced searchMega menuProduct filtering and sortingSticky header

Presets: Story, Spade, Solace, Shale

Questions

Is the Story theme free?

No — it's $280 on the Shopify Theme Store (one-time license). When Birdy designs your store in this style, there's no separate theme fee. Prices on the Theme Store may change.

Can you customize Story to match my brand?

Yes. We adapt colors, typography, sections and page layouts to your brand, and add custom sections when the theme doesn't cover what you need.

How long does a Story store build take?

A standard build goes live in 5–7 business days. We give you an exact timeline in a written quote based on your catalog and integrations.