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Shopify theme · Ultramarina

Primavera

Primavera is a minimalist theme built for jewelry and fine gem brands, with detail-oriented blocks like a before/after slider and ingredient-style info fields.

$400 on Theme Store★ 100% positive · 17 reviewsWith Birdy no theme fee
I want a store like PrimaveraView live demo
Primavera theme demo store

No theme fee.

Primavera is a premium theme ($400 on the Theme Store). We design a store in this style tailored to your brand — you don't pay a separate theme fee.

With a Birdy build$0 theme

Who is it for?

Fits gold, silver, or handmade jewelry brands that want a clean, understated storefront.

Jewelry & accessories

Worth knowing

The minimalist design approach can feel restrictive for brands with busy, colorful product photography.

Strengths

  • Before/after slider highlights how a gem catches light
  • Press coverage section helps build trust
  • Gift wrapping suits special-occasion shopping

Features

Built-in features listed on the Theme Store. Anything missing, we build.

Cart notesGift wrappingIn-store pickupsQuick buySign in with ShopSlide-out cartBlogsCountdown timerCross-sellingCustomizable contact formEU translations (EN, FR, IT, DE, ES)FAQ pageIn-menu promosPress coverageProduct badgesPromo bannersPromo popupsPromo tilesQuick viewRecommended productsRight-to-leftStock counterTrust badgesAnimationBefore/after image sliderColor swatchesHigh-resolution imagesImage galleriesImage hotspotImage rolloverImage zoomIngredients or nutritional informationLookbooksProduct optionsProduct tabsProduct videosShipping/delivery informationSize chartSlideshowUsage informationBack-to-top buttonBreadcrumbsCollection page navigationEnhanced searchInfinite scrollMega menuProduct filtering and sortingSticky headerSwatch filters

Presets: Gloss, Composition, Primavera, Savoir, Gaia

Questions

Is the Primavera theme free?

No — it's $400 on the Shopify Theme Store (one-time license). When Birdy designs your store in this style, there's no separate theme fee. Prices on the Theme Store may change.

Can you customize Primavera to match my brand?

Yes. We adapt colors, typography, sections and page layouts to your brand, and add custom sections when the theme doesn't cover what you need.

How long does a Primavera store build take?

A standard build goes live in 5–7 business days. We give you an exact timeline in a written quote based on your catalog and integrations.

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Start with Primavera?

You pick the style, we design it, the store is yours. Written quote within 24 hours.

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Birdy Digital is not affiliated with Shopify or Ultramarina. Theme name and images belong to their owners.